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County awards over $485K in tourism funding to local businesses

County 'was very supportive of boosting this year’s ... (funding) to support 87 local businesses with almost half a million dollars in total funding,' says warden
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NEWS RELEASE
SIMCOE COUNTY
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MIDHURST — The County of Simcoe has approved 87 successful applications totalling more than $485,000 through the 2022 Tourism, Culture and Sport Enhancement Fund. The program aims to enhance existing tourism, culture and sport projects throughout the County.

“In spite of the challenges that it faced during COVID, Simcoe County has a strong tourism, culture and sports sector that plays a huge role in our local economy and labour market,” said Warden George Cornell.

“As we build towards our recovery, County Council was very supportive of boosting this year’s Tourism, Culture and Sport Enhancement Fund to support 87 local businesses with almost half a million dollars in total funding.”

In 2022, the County received 106 applications requesting more than $1.1 million in financial support. The original funding envelope was $300,000; however, unspent funds from 2021 due to COVID-19 were pulled from reserves and utilized to cover the additional amount. For a list of successful applicants, visit https://experience.simcoe.ca/resources.

Through this grant program, the County supports and enhances tourism, culture and sport in Simcoe County by:

  • Investing in initiatives that promote awareness, access, participation and appreciation of the diverse tourism, culture and sport offerings within the County of Simcoe
  • Encouraging industry collaboration and partnerships
  • Enhancing the visitor experience by supporting innovative and accessible programming
  • Building organizational capacity in tourism, culture and sport organizations
  • Contributing to the County of Simcoe’s overall economic health and sense of place

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