Skip to content

New Butternut Bread brand gave rise to parade (4 photos)

Dominion Bakery was located on Colborne Street and when it introduced bread 'rich as butter, sweet as a nut', the company organized a parade

Postcard Memories is a weekly series of historic postcard views and photos submitted by Marcel Rousseau.

Some were previously published by the Orillia Museum of Art and History and in the book Postcard Memories Orillia.

Dominion Bakeries was located at 43 Colborne St. W. when this parade of bakery vehicles celebrated the opening and introduction of the Butternut Bread brand.

Leading the parade from Colborne Street to wind around the downtown area was the Orillia Kiltie Band. Next was this 1929 two-ton Model AA Truck owned by Hewitt Bros. On the front of the truck box is mounted a sign showing a boy wearing a straw hat and holding an armful of bread. Several boys are riding in the truck box, some with similar hats.

Next are three horse-drawn bread delivery wagons followed by several International Trucks, all bearing large signs reading Dominion Bakeries, “Rich As Butter, Sweet As A Nut.”

Dominion Bakeries was not at this location for long. By the late 1930s Simcoe Beverage, a pop maker, was located here and then Canada Bread in 1950. 

Once again the location housed a bakery until Canada Bread moved in the late 1960s. Fat Boys Second Hand, owned by Jim Napier, was located here from the early 1970s until 1978 when Georgian Collage of Applied Arts moved in.


Comments

Verified reader

If you would like to apply to become a verified commenter, please fill out this form.